Comcast-owned Sky will acquire ITV’s media and entertainment divisions in a £1.6 billion deal. ITV’s broadcast channels and the ITVX streaming service will remain free-to-air. Negotiations started back in November and this is what the two companies agreed on. Sky will pay ITV £1.2 billion in cash and it will transfer Love Productions (which makes The Great British Bake Off among other things). Additionally, Sky will pay £200 million to ITV in 2028, though that is dependent on meeting advertising revenue goals. This acquisition does not include ITV’s studio arm. That said, as part of...
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